Case study: Boosting productivity on Internal Products at the Financial Times by organising design elements.
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Case study: Increasing effectiveness and efficiency for CSMs to grow revenue without expanding B2B team.
Case study: Joint initiative between Google and FT to roll out a new subscription option.
Case study: myFT is a personalised area on FT.com where customers can follow the topics of their interest, sign up to daily or weekly digests with the stories on their selected topics, save articles, create the lists of the saved articles and sign up to editorially curated newsletters. There are more than 1 million of paying FT subscribers, and ~40% of them follow topics through myFT.